ハッセー 更香
国連職員からヨーロッパで日本酒で起業。上智⼤学卒業後、英国ロンドン⼤学⼤学院 (London School of Economics)・政治経済学院・理学修士号取得。国連競争試験を経て、十年近くアフリカ・アジア赴任、貧困・人権・政策等に従事。
日本酒愛を広める事が人生のミッションと目覚め、起業。アメリカの有力経済誌「Forbes」にも掲載される。開発した日本酒コスメはEuropean Natural Beauty Awards 受賞。日本酒講座やトークはハーバード大学、マサチューセッツ工科大学 (MIT)、ウオッカ博物館、英国大使公邸、国連学校等で開催。
国際結婚、2児の母。４大陸（アフリカ・アジア・ヨーロッパ・アメリカ）、14カ国に住む。60カ国以上、世界を旅行。
起業家・Sarika International Limited 創立者（アイルランド）Sake Beauty Balm 創立者
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SSI 日本酒学講師 国際唎酒師 (日本語 & Ver. English) 焼酎唎酒師 Sake Sommelier Association: Sake Pioneer Sake Education Council: Sake Professional Sake Scholar Course: Sake ScholarWine Scholar Guild: Spanish Wine Scholar
Hi! I'm Sarika: My Story in Pictures
Before Entrepreneurship!
That feels like a whole other lifetime now, but that's me in those photos when I was working with the United Nations. Back then, I didn't even know what entrepreneurship was!
Today, I'm so excited to be on this new journey as an entrepreneur, still guided by the same mission of gender equality and sustainability, and creating positive social change.
This time, I'm doing it through Japanese Sake and Face Yoga, helping to brighten people's faces and spirits from the inside out.
Gallery
Thank you so much to the amazing people for the precious opportunity to share my love for Sake, Face Yoga, and the planet!
Sake | Shochu Certifications
- 日本酒学講師 (No.000456) Official Lecturer | Certified Master Sake Sommelier, Sake Service Institute, Japan
- Official Lecturer, Food & Beverage Specialists Organization (FBO), Tokyo, Japan
- Appointed as Doburoku Ambassador (Official Website of Doburoku)
- Judge, Féminalise World Wine Competition, Paris, 2023, 2022
- Judge, Tokyo Whiskey & Spirits Competition 2024
- Judge, Japan's Women Sake Award 2023
- 2019 Graduate, Sake & Shochu Academy, Japan Sake & Shochu Makers Association (JSS)
- Certified Sake Scholar
- Sake Pioneer, Sake Sommelier Association
- 国際利酒師 (No.116451) Certified International Sake Sommelier Kikisake-Shi (English)
- 日本酒利酒師 (No.031523) Certified Sake Sommelier Kikisake-Shi (Japanese)
- Certified Sake Professional, Sake Education Council
- 日本酒品質鑑定士 Certified Sake Quality Evaluation Expert
- 焼酒利酒師 (No.030172) Certified Shochu Sommelier
- 焼酒品質鑑定士 Certified Shochu Quality Evaluation Expert
- Certified in Wine Level 1, Wine & Spirit Education Trust (WSET)
My Sake Story
Actually, I never really liked Sake all my life! (even though I loved all other kinds of alcohol!). That was until I tasted a local brew in Fukushima back in 2009. It was so completely different from anything I've tasted before. It was rather shocking to learn that Sake was this good! I had been missing out all these decades, declining Sake, simply based on my prejudices from a few bad earlier Sake experiences.
Since then, I quietly started my own sake studies, unofficially (visiting breweries and meeting brewers) and unofficially (obtaining Sake certifications). The more I learned and tasted, the more I did not understand (!), but I became so much more fascinated by Sake.
Then, I learned that the domestic consumption of Sake is steeply declining and breweries are having to close every year. In fact, Sake, our 2000-year-old 'national alcohol', only occupies 7% of the whole alcohol market share in Japan! Quite a shock. It did not seem like this reality was doing justice to Sake.
I also became fascinated by women and women masters (toji) who work in this largely male-dominated industry. At present, only about 25 out of 1200 Sake breweries are headed by women tojis.
I wanted to share the beauty of Sake to my friends and others while also supporting women who work in Sake.
FREE Sake Cheat Sheet
🍶 What Sake pairs with Pizza? Ice Cream?
🍶 Which Sake to sip 🔥hot or ❄️cold?
🍶 Learn which glassware for which Sake!
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Values:
We stand for gender and racial equality, diversity, honesty, and kindness.
Disclaimer: We can only work with people who share the same values. Thank you.
